From IDJ to the IDA: plans to form an association were discussed at a conference (University of Bath, 1989) and matured on 14 May 1991, when around 200 people attended the launch event at the Royal Society of Arts in London, UK. Nick Ross (of BBC Radio’s ‘Call Nick Ross’) chaired the event and a panel debate on the value and relevance of information design.
The IDA was formed by people who recognised that:
"It is vital for the information that matters, that affects our lives, to be communicated well". (Patricia Wright, first Chair of the IDA).
"A healthy information design sector needs a flourishing research sector, a professional sector, and an education sector to link them and to train people to work in information design practice. The IDA is the place where the interchange between these constituencies can best happen." (Rob Waller, Origins of the IDA, 1994)